DR. KAROLINE SIMONITSCH

Business Angel and expert in digital transformation

The progressing digitalisation and the resulting changes in economy and society have a massive impact on business models and strategies. Dealing with and embracing those changes has been the focus of my work in consulting and in my own business ventures for the last two decades.

People are always blaming their circumstances for what they are. I don’t believe in circumstances. The people who get on in this world are the people who get up and look for the circumstances they want, and if they can’t find them, make them.
GEORGE BERNARD SHAW

My current challenge

Digital and mobile business models

Digital innovation holds an enormous yet still untapped potential regarding its implementation in all areas of economy, business and life. The greatest barriers for actively taking advantage of this potential are handed down processes and a non-digital mindset.

I am deeply committed to efficiently & effectively overcome those barriers and to embrace the opportunities digitalisation brings. It is of utmost importance to me to include people and organisations who are sceptical towards advanced technologies in the digital age. Chances and potentials of the digital transformation need to be considered alongside the risks and challenges it poses.

It takes creativity, open-mindedness as well as courage and endurance to create economically sustainable business models and to actively use those chances and prospects.

The impact of digitalisation on companies, business models and on our society as a whole has been the focus of my work since my doctorate in Mobile Business. As a pioneer in my field, I have worked in various positions as change manager, business angel and entrepreneur ever since. For the past few years, digital health has been a focal area of my work.

Entrepreneurship is my passion – hobby, profession and calling at the same time. I consider myself fortunate to be able to work in this digital, innovative, fascinating and challenging environment. Still, I enjoy spending my leisure time offline surrounded by nature.

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